POP is the lifestyle payments and rewards platform for a new generation. We're partnering with India's finest creators to tell our story.
You create. We pay. No middlemen.
Don't just promote an app. Tell the story of an entire commerce ecosystem—where payments, shopping, and rewards seamlessly collide.
Fast. Fluid. Surprisingly not boring. A UPI experience that sheds the clutter and just works.
Curated for the discerning. A built-in marketplace featuring the internet's most coveted new-age brands.
A reward currency you actually want to use. Real purchasing power across the brands you love.
Every creator starts with a guaranteed base payout when their reel gets approved. No conditions. No delays.
Cross 100K views within 15 days and milestone bonuses kick in — paid directly via UPI at the end of your evaluation window. No invoices. No chasing. Just views turning into rupees.
"We wanted to build the simplest creator payout system in India. You create, we pay. That's it."
Google sign-in, connect your Instagram Business or Creator account, add your phone for UPI payouts. Under 3 minutes.
Our team reviews your profile within 48 hours. Once approved, full access to your creator dashboard and all live campaigns.
Browse live briefs and opt into ones that fit your style. Each has a clear brief, guidelines, and a guaranteed base payout.
Post your reel on Instagram, submit the live link through your dashboard. Our team reviews within 48 hours.
Base payout on approval. Hit view milestones within 15 days and bonuses are paid via UPI at the end of your window.